Doggone’s reunite service featured in Business Desk

Doggone, a service designed to reunite lost dogs with their owners, is nearly ready to launch its direct-to-consumer product.

Originally offered through local council partnerships, Doggone combines smart tag Bluetooth and GPS technology with an SMS service to build a network of goodwill.

Dog owners register their pet on the Doggone network and put the smart tag on its collar. If someone comes across a wandering dog, that person can use the Doggone app to report it as lost.